Electronic Books

Total Books: 1 - 3 /3
Integrated Marketing Communications : A Global Brand-Driven Approach / Philip J. Kitchen , Marwa E. Tourky

Integrated Marketing Communications: A Global Brand-Driven Approach, 2nd edition presents an integrated and global framework ...

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Intellectual Property Management

The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...

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NoIMG
The Sun Gate Hotel & Resort Marketing Plan محمد قصي بشر الحافي ؛ إشراف د. جهاد يعقوب

The Sun Gate Hotel & Resort invested a location at the Coast of Latakia to open up new doors for people to enjoy and relax ...

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Total Books: 1 - 3 /3